Fashion giant Breuninger's annual Fashion x Food event in Stuttgart needed a visual language to link couture and cuisine. Known for reimagining worlds with bold colour palettes and mastery of pastel, TDF’s Josephine Rais was the perfect ingredient.
Straight away, the project felt like a natural fit. “For me, fashion and food go really well together,” said Josephine. “Personally, I love to go out for dinner and I love to dress up for that special occasion”.
Using the concept “Taste the Flair,” and taking cues from Alice in Wonderland, Josephine conjured up a surreal world of elaborate cakes, cascading pearls, and wine glasses so large you could swim in them. Our favourite? The woman riding a life-sized lobster in bright pink cowboy boots.
Mixing Breuninger's signature red with her distinctive colour palette, Josephine’s artwork was the perfect backdrop for an evening of live cooking, with a lineup of Michelin-starred TV chefs. You could say – she ate.
Check out more of Josephine’s work here
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