“I'd never done such a long animation,” says Maxime, who was limited in available archive material. “And there were so few elements – there wasn’t much in concrete terms."
But the constraints forced Maxime to go to new creative lengths. “Confidence was born: the confidence in myself and in my creations – because today I know I can do it.”
Maxime says his mix of grainy video, ghostly silhouettes and twitching, black-and-white photography was inspired by the days of VHS. “When I was a kid, my father used to buy a lot of VHS and I remember watching them in front of the cathode-ray TV. I wanted to give that effect back to the video.”
Commissioned by Universal Music, the brief – inspired by London ‘77 and Marley’s time in the UK – called for “Youth culture. Reggae culture. Punk-Rock culture. Skate culture. Revolution. Unity. London. Jamaica.”
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